Locations: Across UK & Ireland - Organiser: Cambridge College of Enterprise  - Verticals: Sector Specific Sessions - Full Details: See Eventbrite Buttons On Right

Agenda:  

All our sessions follow a common agenda which is tailored for different sectors via case study examples and sector specific project planning processes …

All Sections Include …  Latest Research - New Opportunities - Case Study Examples - Strategy & Measurement - Top Tools - Content Management - Community Building - Influencer Outreach - Data & CRM - ROI & Project Plans - Q&A

Our 1 Day Programme: 

Step 1: How To Plan An Integrated Social Media & Mobile Strategy – 1 hour

• Key Frameworks & Strategies:  To Ensure Your Plan Is Focused,  Relevant & Measureable From Day1

• Search Engine Optimisation:  How To Respond To The Latest Google Changes & Ensure Sustainable Growth? 

• Google+ : We Look At Who’s Really Using & What’s Really Essential About It?

Step 2:  Essential Social Media Monitoring & Brand Reputation Management – 1 hour

• Social Media Monitoring & Brand Reputation Management:Know Who’s Mentioning Your Brand & Assess The Risks & Opportunities In Real Time?

• Influencer Mapping, Outreach & Twitter:  How To Find Your Influencers & Win Them To Your Cause?

Step 3: Creating Content Strategies That Are Successful, Sustainable & Profitable?  - 1 hour

• Building A Social Website With Blogs & Forums: New Ways To Adapt & Adopt These “Older” Tools For Business Use?

• Adapting For Smartphones, Tablets & Apps  - How To Ensure Your Business Has A Scalable Plan Not Just An App?

• Rich Content, Online Video & Youtube: We Know We Need It – So How To Develop & Deliver A Rich Content Plan Thats Focused, Relevant & Profitable! Adapted, Curated, Created & User Generated Content – Risks & Opportunities?

– BREAK FOR LUNCH –

Step 4: How To Use To Building Relationships, Reputations & Brands … To Extract Business Value?  - 1 hour

• What Is Facebook Best For? A Hard Look At What’s Really Working For Businesses There? 

• How Can We Benefit From Facebook’s Billion Dollar Acquisition Instagram?

Step 5. Scaling Up Success  & Driving Business Conversion?  - 1 hour

• Bookmarking : Digg May Be In Long Term Decline But The Newer Kids On The Block Have Huge Staying Power – Add That To Your Posts!

• Pinterest: What’s All The Fuss About? We Look At Where It’s Really Driving Business?

• Pay Per Click Ads: Yes They Do Work On Social If Integrated – We Look At How?

• Email Marketing: Older Tools Need Rethinking?

  

Step 6:  How To Measurement, Prove ROI & Plan Resourcing?  - 1 hour 

• Metrics & ROI Models

• Social Media Regulation & Writing Policies

• Project Planning & Resources – How To Be Agile & Deliver?

• The Future: Key Trends – Social TV, In Car Systems, Google Glasses … Where Will It End?

End of Official Programme

Networking Drinks (Optional)

Any small changes to the agenda based on attendee mix will be advised

Bonus Materials: All Attendees Receive …

• Set Up On Platforms Of Your Choice - Answers To Your Specific Problems (Via Advance Notice)
• Short & Long Term Plan Built Through Sessions - Best Free Social Media Software Saves £5k+ Est
• Our E Book “How To Develop An Integrated Social Media & Mobile Marketing Strategy!”
• CPD Certificate Of Attendance & LinkedIn Reference - Access To Selected Materials & Membership Of Our Learning Communities For 12 Months 
• Ask Any Question? Access To Our Trainers For 12 Months

No Other Training Event Comes Close!

Testimonials: 

“Incredibly informative! Best learning and yet fun event ever!”

“Cut through the jargon and BS – taught me what I needed to know!”

 

“Immediately practical – saved me from wasting a five figure sum!”

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Our Satisfaction Guarantee – 100% Refund If Not 100% Satisfied! 

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LIMITED PLACES LEFT – REGISTER TODAY!